Pixel Problems: What Hospitals Need to Know About Tracking Technologies

Hospital Management

Noon - 1 p.m.

OHA has been made aware of law firms contacting hospital patients alleging that hospitals are using website tracking tools that jeopardize the safety of their patient data. These firms are seeking participants in class action lawsuits against hospitals, and this activity appears to be increasing across the country. At the same time, the Office for Civil Rights at the U.S. Department of Health and Human Services recently issued a bulletin to highlight the obligations of HIPAA-covered entities and business associates (“regulated entities”) under the HIPAA Privacy, Security, and Breach Notification Rules when using online tracking technologies. Many hospitals are using online tracking technologies in their public websites and patient portals and should be aware of this guidance and the legal implications. This webinar will review the guidance, discuss current litigation and provide practical tips to hospitals to help navigate these technologies. 
Learning objectives

  • Understanding how HIPAA and the OCR guidance apply to hospitals’ use of online tracking technologies

  • Identify the legal risks associated with hospital use of such technologies

  • Provide practical tips to help hospitals navigate use of these technologies

Who Should Attend
OHA member hospital Legal, CEOs, CMOs, CNOs, Advocacy, Risk management, Quality, IT management

  • Allen Killworth, JD, member of the firm, Epstein Becker & Green, P.C.

  • Jennifer Nelson Carney, JD, member of the firm, Epstein Becker & Green, P.C.

  • Bryn Hunt, JD, Associate General Counsel, Ohio Hospital Association

Continuing Education Credits
Ohio Hospital Association has applied for 1.0 CLE continuing education credit. Please contact Casey Strader with questions, casey.strader@ohiohospitals.org.
Registration Fees
This webinar is available only to OHA members and there is no cost.

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