ODH, Community Partners Join Forces for Stillbirth Prevention Awareness Campaign

The Ohio Department of Health recently announced that it is partnering with Count the Kicks, a proven stillbirth prevention public awareness campaign. Count the Kicks teaches a method for tracking fetal movement during the third trimester of pregnancy. According to researchers, it is beneficial for expectant moms to track their baby’s movements once a day during the third trimester and to learn how long it normally takes their baby to get to 10 movements. Moms will start to notice a pattern, a normal amount of time it takes their baby to get to 10 movements. If "normal" changes during the third trimester, this could be a sign of potential problems and an indication that the expectant mom should call her healthcare provider.

“Moms are the best evaluators of their baby’s status and educating them about kick counts is a path to preventing stillbirth,” said ODH Director Amy Acton, MD, MPH. “Through this campaign, we are offering free Count the Kicks resources to expectant moms and the healthcare providers and other professionals who interact with them.”

Those free resources include educational materials and a Count the Kicks phone app which allows an expectant mom to monitor her baby’s movement, record the history, set a daily reminder, and count for single babies and twins. Providers can also order free Count the Kicks educational materials at www.countthekicks.org.