OHA Releases 1st Member Value Proposition Campaign Toolkit Focused on Workforce

OHA is creating communications toolkits for our member hospitals to share the value messages of the Ohio hospital community in their local and regional outreach. Ohio hospitals are cornerstones of the communities they serve. The toolkits, with elements that can be customized and branded to your organization, will be produced monthly by OHA and focus on each of the six value statements.

This month’s toolkit focuses on how Ohio hospitals are creating and sustaining jobs and provides an opportunity for hospitals to link to their open job postings. Ohio hospitals employed 251,200 Ohioans, paid $19.9 billion in direct wages and collected $628 million in state income taxes for direct employees in the most recent 12 months ending May 2021. Hospitals indirectly supported another 289,000 jobs in our state. The toolkit includes social media posts and gifs. Learn more here.