Ohio Opioid Education Alliance, RecoveryOhio Announce Statewide “Beat the Stigma” Initiative

The Ohio Opioid Education Alliance and RecoveryOhio last week announced the statewide “Beat the Stigma” initiative that will begin with 30-second video ads featuring a fictional game show. The campaign, which will appear on TV, streaming services, radio, outdoor advertising and digital media, urges Ohioans to “challenge what you know” about addiction and mental illness due to the stigma discouraging people from seeking help.

“Beat the Stigma” will also stress the importance of knowing your risk and taking care of your mental health. Read more here.